It piqued my interest at the time but took me a while to get
round to making a spider diagram of ideas and some thumbnail sketches, which I then
sent to them.
They gave me some very positive feedback and have some ideas of
their own regarding colours for a web version and a black and white version which
can be easily photocopied so we’ll meet at the end of this week to talk about
taking things further. In the meantime I’ll redo their favourite thumbnails
with the changes they suggested.
Money is tight in these parts (southern Spain) so we’ve
agreed that payment will be in the form of units of the local alternative
currency (the Jandita) which was set up by a small group of us last year in an
effort to keep things moving amongst the local community despite the economic
crisis. This will be my first major transaction in Janditas which is very
exciting.
I met with my prospective client and in the meantime we’d all
had other ideas about elements that could be included (e.g. the cyclical nature
of nature especially pertaining to water) or excluded from the logo (e.g. the
sea) and what actually constitutes a logo rather than an illustration.
I took some photos of details of the house, garden and
sketches they’d made with other friends with design experience and did some
more research
First I
made a vector version of their favourite sketch (which their friend had done)
using photoshop and illustrator
Then changed the house door to a water drop to introduce the
water element
Then I applied the same treatment to one of my sketches which was inspired by a chat we had
about ‘volunteer’ plants (those that just sprout out of nowhere) and starting
with small actions – represented by the seedling; the water cycle – represented
by the drop and spiral. The house is balanced on top representing sustainability.
I tried to keep an element of the hand drawn in all the vector
sketches as my potential client said she preferred this.
I have sent them the sketches and am waiting for their
feedback.
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